6 Marketing Metrics to Impress the Boss

As a marketer, you work tirelessly to move the needle on a sometimes huge laundry-list of metrics. But with studies that show 73% of executives don’t believe that marketing drives demand and revenue, we often get the veritable stink eye from the boss and have to make sure that we can prove the ROI of our marketing efforts.

6 Marketing Metrics to Impress the Boss

So…do you know which metrics actually matter to your boss? In our free cheat sheet of metrics, we’ll give you the secrets to the six metrics that do. In this brief 12-page ebook, you’ll find:

• 6 marketing metrics that prove the value of your marketing efforts
• Formulas and examples to help you calculate your own metrics
• Explanations and scenarios of why these metrics are important and how to interpret them

This Free eBook May Just Make You a Star!