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JOE ZAPPA ON CONTENT MARKETING AND PR STRATEGIES FOR B2B TECH

Host Alex Greenwood sits down with content marketing expert Joe Zappa to delve into the intricate world of content marketing and public relations, especially in the B2B tech sector. 

Joe’s experience spans across content marketing, journalism, and academia. He’s the brain behind ⁠Sharp Pen Media⁠, which emphasizes narrative building, editorial planning, and effective content creation.

NAVIGATING THE NEW AGE OF GENERATIVE TECH WITH ROB ASHTON

We revisit the intriguing world of artificial intelligence with Rob Ashton, whose career spans from scientist to the creative mastermind behind Emphasis, a global business writing consultancy. Rob, with his unique blend of expertise, has been a trusted advisor from Silicon Valley to the government of Bhutan. His latest venture, The AI Writer newsletter, has quickly attracted over 6,500 subscribers, evidencing his significant influence in the realm of AI. 

DANIEL FELT ON SCALING WITH PURPOSE

Meet Daniel Felt, the visionary founder of ⁠Kura Home⁠, a game-changing home maintenance services company. Today, Daniel delved into the genesis of Kura Home, revealing how he spotted a glaring gap in the market and leveraged it to scale his venture through a combination of licenses and franchises. But it’s not just about growth; he also stressed how crucial it is to maintain high-quality service. 

IT’S HIP TO BE M-SQUARED WITH BRANDING GURU MICHAEL MACKIE

Today we dive deep with the charismatic media maestro Michael Mackie. A stalwart in the industry, Michael boasts eight regional Emmy awards and an impressive 25 years of experience spanning TV, radio, advertising, and public speaking–and he was just named BEST LOCAL PERSONALITY by⁠ The Pitch Weekly!⁠ While he’s known for his infectious energy on-screen, his core identity remains as a writer, with a flair as a dynamic TV/radio host. Now working in the world of personal branding at ⁠LJC⁠, Michael offers intriguing insights about this new journey and the power of never saying “no.”

Flair for the Field: Redefining Team Spirit with Entrepreneur Tari Brown

You won’t want to miss her experiences starting a licensing-based apparel business, pitfalls to avoid, the value of family in running a small business, the scarcity of days off, how to jump the hurdles, the value of networking, and so much more.

MOLLY BROWN ON GETTING PHYSICAL AND DIGITAL

Joining us today is Molly Brown, a dynamic force who seamlessly marries the worlds of ⁠personal training⁠ and digital marketing. Molly’s unique blend of expertise is not just transformative; it’s holistic, aimed at redefining both individuals and businesses. Her dual-focus career offers an uncommon, yet remarkably effective approach to achieving consistency and long-term success, both physically and digitally.

NATHAN MILLER ON AI’S ROLE IN CRISIS PR

Today we meet Nathan Miller, the dynamic CEO and Founder of ⁠Miller Ink⁠. Based out of Los Angeles, Miller Ink stands out as an award-winning strategic and crisis communications firm. With Nathan at the helm, they’ve aided countless organizations in honing their narrative and adeptly navigating the intricate labyrinth of global crises and issues. 

JACOB ELYACHAR ON CELEBRITY JOURNALISM AND MORE

Jacob Elyachar is a prominent pop culture and entertainment journalist and the go-to guy for America’s Got Talent, The Masked Singer, and Survivor contestants. He has amassed more than a decade of celeb news at Jake’s Take and “The Jake’s Take with Jacob Elyachar Podcast.” The podcast is celebrating its fourth year, boasting over 240 episodes. Tune in as we delve into the worlds of comedy, entrepreneurship, and Reality TV with our esteemed guest, Jacob Elyachar!

MAKING THINGS HAPPEN WITH SASHA GARCIA

Today, we’re diving deep into the realms of exponential growth and the future of executive education. Our guest is ⁠Sasha Garcia⁠—board advisor, mentor, and entrepreneur, on a mission to transform how CEOs approach executive education. With a focus on scaling businesses from $2 million to $5 million in revenue, Sasha has valuable insights on the strategies that truly work in today’s market. 

THE INDISPENSABLE LINKEDIN WITH JOEL FREUND

Join us as Alex chats with returning guest Joel Freund, a trailblazer who swiftly climbed the corporate rungs before leveraging LinkedIn’s organic prowess as a telecom CEO. Now steering the ship at Fluex Media, Joel and his team are innovating the way top-tier B2B executives shape their personal brands on LinkedIn.