The Blurry World of PR

“The boundaries between disciplines had begun to blur,” [Bob] McEwen said in a written statement to the Kansas City Business Journal. “In at least three instances, senior PR people were asked to step up and assume account service responsibilities in addition to their own jobs. So our PR numbers didn’t represent a true reflection of the capability or performance of our PR team. We were just spread too thinly.”

via Nicholson Kovac cuts VP McEwen, CFO Crawford | Kansas City Business Journal.

Welcome to the new world of Public Relations. We “little guys” have been living in this “blurry” world for years. Best of luck to Bob–a stand-up guy if there ever was one.