DECODING ESG & DODGING GREENWASH WITH MATTHEW KRAYTON
Matthew Krayton, founder of Publitics (pub-lit-icks) provides counsel to campaigns at the local, state, and federal levels as well as to clients in the private and public sectors. Matt and Alex dive into topics spanning from ESG (Environmental Social Governance) to the current state of politics, including the Ukraine conflict. He cautions against the pitfalls of “greenwashing” and discusses the political intricacies that surround it.
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They highlight how the term “woke” has been weaponized against ESG initiatives and call attention to the sometimes-opportunistic nature of activist groups, using wind energy projects in New Jersey as a case study. The conversation also stresses the importance of Corporate Social Responsibility (CSR) in modern business, emphasizing that it’s more than just a buzzword; it’s a cornerstone for establishing trust with consumers. Listen in!
Connect with Matt Krayton:
https://www.linkedin.com/in/mkrayton/
https://www.linkedin.com/company/publitics-solutions-llc/
https://www.instagram.com/publiticspr/
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This PR After Hours Podcast episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2023, all rights reserved. No reproduction, excerpting, or other use without written permission.
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