NAVIGATING THE NEW AGE OF GENERATIVE TECH WITH ROB ASHTON
We revisit the intriguing world of artificial intelligence with Rob Ashton, whose career spans from scientist to the creative mastermind behind Emphasis, a global business writing consultancy. Rob, with his unique blend of expertise, has been a trusted advisor from Silicon Valley to the government of Bhutan. His latest venture, The AI Writer newsletter, has quickly attracted over 6,500 subscribers, evidencing his significant influence in the realm of AI.
We touch on the critical issue of confirmation bias and the era of ‘fake news’ in the scope of AI usage. As Rob says, AI technology advances, it’s capable of crafting content so convincing that it can “lie to your face.”
Join us as we dissect the mechanics of AI in shaping our beliefs and the importance of critical thinking in an age where seeing doesn’t necessarily mean believing.
Don’t miss Rob’s insights on how small firms can leverage AI effectively, as well as his clarifications on common AI misconceptions and recommended resources for those keen to learn more about AI in communication.
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Connect with Rob
Listen to his first appearance on PR After Hours here.
SOCIAL
- https://www.linkedin.com/in/robashton1
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- https://www.threads.net/@robashtonwrites
AI Writer newsletter:
https://aiwriter.writing-skills.com
New Emphasis knowledge hub:
https://www.writing-skills.com/knowledge-hub
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This PR After Hours Podcast episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2023, all rights reserved. No reproduction, excerpting, or other use without written permission.
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