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New Public Relations Firm Takes Versatile, Collaborative Approach

March 8, 2010
For Immediate Release
Contact: Alex Greenwood 913.907.4426 * Alex@AlexGPR.com

New Public Relations Firm Takes Versatile, Collaborative Approach

KANSAS CITY, MO– A need for a versatile, collaborative approach to business communications inspired AlexanderG Public Relations, LLC.

“Getting the message out–whether it’s a small business or Fortune 500 company–isn’t the same as it was twenty years ago. It’s not even the same as it was two years ago,” owner and principal Alex Greenwood said.

“Besides the evolving news media, the rise of social media tools like blogs, Twitter and Facebook have changed the rules of the game; the competition for attention has risen exponentially as the channels for information access have mushroomed,” he said. “We work with clients to evaluate their goals and get their message out through the best channel.”

Launched in February, Greenwood’s firm has formed strategic partnerships with nationally recognized leaders in social media, visual image production, advertising and marketing. “The integration of these disciplines is the best strategy for success,” he said. “The days of public relations being a profession isolated from marketing, advertising and new media are over. We believe in a collaborative approach.”

AlexanderG Public Relations also offers media training, speechwriting, crisis communications and a variety of issues management services. The firm serves companies of all sizes, non-profits, individuals and public initiatives.

Alex Greenwood has earned a reputation for success and ingenuity from his more than twenty years experience in public relations, journalism, marketing and broadcasting. His career has spanned several industries including broadcasting, healthcare, non-profit organizations and higher education.

His work in the news media includes positions as an editor, journalist, radio talk show host and vice president of Kansas City Public Television. Alex left the television industry to form a communications division for EventPros, Inc., one of Kansas City’s leading special events firms. Since 2008 Alex has served on the EventPros Inc. production team as director of marketing and public relations for KCRiverFest, one of Kansas City’s largest community festivals. He will continue in that role in 2010.

For more information, visit the website at https://www.alexgpr.com or call 913.907.4426.

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